Examples of our work.
Articulate Consultants works primarily with independent businesses aiming to attract more of the business they want cost-effectively. Articulating clear, authentic, distinct, meaningful key messages with a focus on their targets helps Articulate's clients to succeed.
Success follows discovery and authentication of the essential key message: the value proposition. To be effective, a value proposition must reflect the thoughts and feelings of people who match the ideal client profile.
bright minds at work
From accurate ideal-client profiling to on-target key messages; audience-appropriate wordsmithing to expert project maagement, successful integrated marketing communications and brand management may follow. This enables the overall cost-effectiveness of on-going marketing and brand management efforts. This fundamentally supports a business's success.
Since 1996, Articulate Consultants has always been a custom shop. Articulate clients get custom work specifically focused on their needs in their markets. In every case, the motto bright minds, clear communication applies.
A list of services rendered and deliverables provided appears below; a sample at each hyperlink. While protection of client confidentiality remains sacrosanct, each example here represents an interesting story.
producers of consumer goods & services
municipal and provincial governments
See also the case studies here.
Joe's Hotdogs provides another sample of the thinking of Articulate's principal consultant, Glenn R Harrington.
In the field of strategic marketing communications, Articulate Consultants are key-message specialists. Articulate Consultants happily accept new clients with marketing and other communications challenges in Canada or the USA.
Who do you know who fits one of Articulate's ideal client profiles?
serving Canada and the USA
from Victoria, British Columbia, Canada
When the clock on the wall of Articulate Consultants says 12:00 noon,
then clocks in San Diego, California also say noon.
© Glenn R. Harrington / Articulate Consultants Inc.